Trademark Protection & Litigation

DMSHB’s trademark protection and litigation attorneys protect clients’ branding, trademarks and service marks. In addition to filing trademarks with the U.S. Patent and Trademark Office, our lawyers represent clients in trademark and trade secret litigation in federal and state court.

Read our Trademark Blogs

Meeting Your Objectives

From the initial meeting to the final resolution, our attorneys focus on identifying goals and achieving objectives. Is the trademark weak or strong?  What are the similarities between the mark that is alleged to infringe and the mark that is subject to protection?  What is the likelihood of confusion between the protected mark and the accused mark?  Has there been actual customer confusion?  We understand that litigation costs and risks impact bottom lines. By asking these and other questions from the outset, our attorneys design litigation strategies to meet clients’ objectives, whether that means working towards a rapid negotiated settlement or achieving clients’ goals through extended trademark litigation.

Delivering Value

Our trademark litigation attorneys work aggressively to meet your objectives, and our priority is to take a proactive, and not reactive approach, in all litigation. We apply cost-effective discovery strategies, and we tailor these strategies to the unique needs of each client, and each case. We develop trial themes early in each case, and we build the case around those themes. We understand that while many cases settle before trial, a strong foundation must be laid early in any case, particularly where many complex factors converge in trademark litigation.  We start early and identify analogies, illustrations and strategies designed to speak directly to the consumers who will decide the case: members of a jury.

How We Do It?

• Competitive hourly rates
• Early analysis
• Identifying objectives
• Effective communication
• Active client participation
• Risk management

Learn More

To learn more about the trademark litigation services we provide to our clients, please call us at 952-432-3136 or, if you prefer, contact us through our online contact form.